by Michael Shatravka | Apr 10, 2024 | Business Strategy
If you’re starting out as a content creator—whether you take photos, shoot videos, design websites, or create graphics—you’re probably wondering, “How much should I charge?” You want to make more money. You want to charge more than what you earned at your...
by Michael Shatravka | Apr 10, 2024 | Business Strategy
If you’re a photographer, videographer, web designer, or any kind of creative in the media industry, you’ve probably been told a million times that you should be “value pricing.” Charge based on value. Get paid what you’re worth. Raise your prices. And yeah, that...
by Michael Shatravka | Apr 10, 2024 | Brand Strategy
If you’ve ever struggled with the concept of niching down, trust me—you’re not alone. For years, I heard every guru scream, “You gotta find your niche!” But what does that even mean? Every time I heard someone explain it, it felt vague, confusing, and honestly—kind of...
