by Michael Shatravka | Apr 18, 2024 | Content Strategy
One of the most common questions I get is: “How often should I record content?” The short answer? Every day—at first. If you’re in the early stages of your content journey, you need to build momentum, develop skills, and create consistency. Once you start...
by Michael Shatravka | Apr 18, 2024 | Content Strategy
One of the most common questions I get is: How do you study content? How do you analyze and figure out what works? If you’re trying to grow your personal brand or document your journey on Instagram, you don’t need to reinvent the wheel—you just need to study what’s...
by Michael Shatravka | Apr 18, 2024 | Brand Strategy
The Meta Verified blue check mark—should you pay for it? Short answer: No. Here’s why it’s a complete waste of money, a fugazi flex, and does absolutely nothing for most people. 1. The “Premium Support” is a Joke When Meta first launched the paid verification service,...
by Michael Shatravka | Apr 18, 2024 | Brand Strategy
If you’re thinking about boosting your Reels because you’re not getting enough views, likes, or engagement—don’t do it. I’ve wasted thousands of dollars on this mistake, and I’ll tell you exactly why it doesn’t work. 1. Boosting Doesn’t Fix Bad Content If your content...
by Michael Shatravka | Apr 18, 2024 | Brand Strategy
If you’re thinking about boosting your Reels because you’re not getting enough views, likes, or engagement—don’t do it. I’ve wasted thousands of dollars on this mistake, and I’ll tell you exactly why it doesn’t work. 1. Boosting Doesn’t Fix Bad Content If your content...