How Documenting My Journey on Instagram Changed Everything

When I started my Instagram journey, I had 500 followers and terrible videos. Seriously—just me talking to the camera, long-winded, and visually boring. I wanted to get better. Not just at making videos, but at building something real.

Fast forward a few months, and I gained 15,000 followers in a week, had a viral video with over 700,000 views, and built an engaged community that actually cared about my progress. How? By documenting my journey.

This entire experience was inspired by a conversation I had with Stacy Lauren from the Do The Thing Challenge podcast. We talked about the power of accountability, the mindset shifts needed to put yourself out there, and why documenting your process is the ultimate growth hack.

Why Documenting Your Journey Works

Most people overthink content creation. They wonder:

• “What if my videos suck?”
• “Who will even care?”
• “What if people judge me?”

Here’s the reality: nobody cares at first. But that’s exactly why you should start.

By documenting your journey, you’re creating real, authentic content that people can connect with. Whether you’re trying to lose weight, build a business, or master a skill, people love watching progress.

When I started posting about my weight loss, it wasn’t just for social proof—it kept me accountable. I had random strangers cheering me on. Some even messaged me, saying they started their own weight loss journeys because of my videos. That’s when I realized: your content isn’t just about you. It’s about the people it helps.

How to Get Started With Your Own Journey

If you’re thinking, “Okay, but how do I start?” Here’s the exact process I would follow if I were starting over today:

1. Find Your Sustainable Posting Schedule

The biggest mistake people make? Going all-in too fast. They post daily for a week, burn out, then disappear. Don’t do this.

Instead, ask yourself:
✔️ Can I commit to posting every day?
✔️ Would 3-4 times per week be more realistic?
✔️ What time of day can I dedicate to content creation?

Pick a realistic schedule and stick to it for at least 90 days.

2. Define Your Journey

Your journey is simply going from Point A to Point B.

• Want to lose 50 lbs? That’s your journey.
• Starting a new business? Document the process.
• Trying to become the best in your field? Show what you’re learning.

People don’t just follow for results—they follow for the process.

3. Create a Simple, Repeatable Structure

You don’t need to reinvent the wheel with every post. Keep it simple.

Your structure could be:
➡️ Hook – “Day 30 of my journey to [goal]”
➡️ Body – Show what you’re doing that day (workout, business task, skill practice)
➡️ Outro – Share a lesson or challenge

This keeps your content consistent and scalable while improving over time.

4. Don’t Get Attached—Just Post

Your first 100 posts will not be perfect. Some will flop. Some will do okay. Then, one will take off—and that’s when you learn.

Even my viral video (where I did one step per follower) seemed so dumb at first. I almost didn’t post it. But on day 4, it exploded.

The only way to find out what works is by putting content out there.

Final Thoughts: Just Do the Thing

If you’re waiting for the perfect moment to start, you’ll be waiting forever.

Start today. Document your process. Learn as you go.
That’s how you build a brand, create opportunities, and change your life—one post at a time.

Shoutout to Stacy Lauren and the Do The Thing Challenge podcast for the inspiration behind this conversation. If you want to hear the full episode where we dive even deeper into documenting your journey, check it out! 🚀