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How to Reverse-Engineer Your Goals and Get Real Results

How to Reverse-Engineer Your Goals and Get Real Results

by Michael Shatravka | May 5, 2024 | Business Strategy

If you don’t know your numbers, you’re flying blind. A lot of people say, “I know I need to post more” or “I need to talk to more people,” but they have no clue how much effort it actually takes to hit their goals. That’s a problem. When you don’t know the exact...

The 3 Content Pillars That Will Make Your Brand Unstoppable

by Michael Shatravka | May 5, 2024 | Content Strategy

If you want to build a brand that attracts the right audience and repels the wrong one, you need content pillars. These are the core types of content that give your page depth, personality, and credibility—so you don’t come off as some one-dimensional, boring business...

The Ultimate Guide to Effortless Content Creation: How to Build a Personal Brand Without Overthinking It

by Michael Shatravka | May 5, 2024 | Content Strategy

Creating content for social media is overwhelming for most people. You sit down, try to record a video, and suddenly you have no idea what to say. Or worse—you post, and it gets 200 views and no engagement. Sound familiar? The problem isn’t that you’re bad...
How to Edit a High-Converting Lead Magnet Promo Video (Step-by-Step Guide)

How to Edit a High-Converting Lead Magnet Promo Video (Step-by-Step Guide)

by Michael Shatravka | May 5, 2024 | Tutorials

If you’re trying to generate leads, build your email list, or sell a product, you need a high-converting lead magnet video. This type of video does three things:âś… Captures attention immediatelyâś… Addresses a major pain point of your audienceâś… Presents your free...
How to Create Content When You Have Nothing: A Step-by-Step Guide to Consistency & Momentum

How to Create Content When You Have Nothing: A Step-by-Step Guide to Consistency & Momentum

by Michael Shatravka | May 5, 2024 | Tutorials

Some days, you just don’t have it in you. You’re busy. You’re drained. You’re uninspired. But if you’re serious about growing your brand, business, or social media presence, consistency is non-negotiable. So, what do you do when it’s 11:39 PM and you...
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