by Michael Shatravka | May 5, 2024 | Business Strategy
If you don’t know your numbers, you’re flying blind. A lot of people say, “I know I need to post more” or “I need to talk to more people,” but they have no clue how much effort it actually takes to hit their goals. That’s a problem. When you don’t know the exact...
by Michael Shatravka | May 5, 2024 | Business Strategy
If you’ve been struggling to sell your services, constantly competing on price, and feeling like you’re just another generic option in your industry, this is the most important lesson you’ll read today. You don’t have a pricing problem.You have a positioning problem....
by Michael Shatravka | May 5, 2024 | Business Strategy
Most people create content without a plan. They throw up a bunch of Reels, hope for views, and pray that something converts. That’s why their content isn’t making them any money. You need a system. A way to measure your content’s performance and reverse engineer your...
by Michael Shatravka | May 5, 2024 | Business Strategy
Most business owners are stuck in outdated marketing tactics. Networking events. Cold outreach. Running paid ads that barely break even. But what if you could reach thousands of people effortlessly—without leaving your home? That’s exactly what content marketing does....
by Michael Shatravka | Apr 25, 2024 | Business Strategy
If you’re thinking about creating a course or digital product to sell online, pay close attention—because I wasted months of my time and over $1,000 making mistakes that could have been avoided. If you want to build and sell a course the right way, learn from my...
by Michael Shatravka | Apr 25, 2024 | Business Strategy
Making a living as a creative professional isn’t just about talent—it’s about knowing how to get paid and making sure clients respect your work. I’ve been in the media business for almost a decade. I’ve worked every role—actor, production assistant, camera operator,...
